Media sales is the most vital part of publishing success.
A common mistake in publishing is to create a beautiful and well written publication leaving media sales to last assuming it will be easy because the publication is so good.
Most publications are paid for by advertising and with around 3,300 magazines in the UK competing for advertisers' budget, right from the outset, you need to be an expert in selling to agencies and direct clients in order to survive let alone grow.
We have a very hands-on, bespoke approach to training too. We find out what you need to learn on an individual basis and tailor the course to specific individuals or groups and we identify learning styles and adjust the course delivery methods to maximise effectiveness. Finally, we don't just train in a classroom for a few days and disappear, we're on hand to make sure you master your new skills fully and permanently on a real life case study scenario remaining on call to answer questions and even visit for a refresher.
Services include;
Team analysis and feedback
Tailor made media sales training course with full yours to keep notes and resources
Sales literature analysis and re-working
Sales tracking system and pipeline forecasting
Post training service and trouble-shooting
Save yourself a fortune, maximise the effectiveness of your team and get the expertise from the start.
There are other areas of the publication we need help with.
We're looking to launch another publication.